Jeffrey Goh, CEO Star Alliance

Jeffrey Goh is Chief Executive Star Alliance Services GmbH, based at the company's headquarters in Frankfurt. He and his team coordinate the development and strategies of the world's first and most experienced global airline alliance.

Star Alliance was founded in 1997, with the aim of offering worldwide reach, recognition and seamless service to the international traveller. It is seen today as a role model for the civil aviation industry.

By working together closely in Star Alliance, its 28 member airlines are able to create and enhance products and services which cater to the needs of international travelers, as well as to develop joint IT solutions and to exploit the synergies that such large-scale, global collaboration can generate.

Before assuming the role of CEO on January 1, 2017, Jeffrey Goh was Chief Operating Officer and General Counsel for the Alliance, with responsibilities spanning human resources, sourcing and fuel-related projects, legal, finance and project management. Before moving to Frankfurt, he had lived in Singapore and Melbourne and held positions at the International Air Transport Association in Montreal and at Beaumont and Son, a leading aviation law firm in London.

He has a doctorate in the principles and policies of regulating airline competition and has published widely in the field of aviation law and regulation.