Norwegian start-up carrier to be branded ‘Flyr’

Entrepreneurs have revealed ‘Flyr’ as the brand name for the new Norwegian airline which aims to commence services in the first half of 2021. The airline is being established by a team including industry specialist Erik Braathen as well as pilots from a number of Scandinavian carriers. Flyr is intended to operate in the Norwegian market as demand begins to recovery from the air transport crisis. “Norway is an elongated country with fjords and mountains which means that we need to fly in the years ahead – but probably a little less than we have done before,” it states. “We’re building an airline from scratch, based on many years of experience, with a size, organisation and business model that is adapted to this future.”<br/>