Heathrow Airport declares ‘unlimited hugs’ in response to Dunedin Airport’s 3-minute hug rule

London’s Heathrow Airport has declared “unlimited hug time” for passengers and their loved ones after Dunedin Airport’s three-minute hug rule went viral. In September, Dunedin Airport erected signs telling travellers: “max hug time 3 minutes”. Those who want “fonder farewells” were instructed to use the carpark. The news was initially picked up by national outlets but then gained global attention, prompting outlets such as CNN, the New York Post and the Guardian to report on the rule. It also featured on television, with one Canadian news presenter gaining attention for mispronouncing one crucial word. Heathrow Airport subsequently announced an “unlimited” hug time. Signs around the departure terminal state: “Max hug time, unlimited. Fond farewells in Departures encouraged.” The airport reportedly wants to encourage travellers to “take as much time as they need in Departures” when saying goodbye, according to the Independent. However, the farewell isn’t free. Travellers may only have three minutes to hug goodbye right outside the Dunedin Airport drop-off zone but they don’t have to pay for the privilege. Those dropping someone off at Heathrow Airport must pay £5 ($10.85). This is typically called a “kiss and fly” charge and is common in the UK, although Heathrow Airport is unique in not adding a time restriction.<br/>