Cathay Pacific brews a beer it says will go the distance at 35,000 feet

Cathay Pacific is rolling out what it says is the world's first hand-crafted bottled beer brewed designed especially for high altitudes. The airline said that cabin pressure at 35,000 feet affected taste buds but by using science and traditional brewing methods along with the Hong Kong Beer Co it has created a brew with the necessary ingredients, aroma, and carbonation to taste great both in the air and on the ground. Betsy Beer - named in honour of the airline's first plane - has among its ingredients a lychee-like fruit and Hong Kong honey. Betsy Beer will be first served to first and business class passengers on board flights between Hong Kong and destinations in Britain in March and April. Betsy Beer will be available at ground level at the airline's lounges in Hong Kong and Heathrow as well as a select restaurants in Hong Kong. <br/>
New Zealand Herald
http://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=11805313
2/22/17