The boycott that wasn’t: How United weathered a media firestorm
After videos of Dr David Dao, who in April was dragged off an overbooked United Airlines plane, went viral and set off a global uproar, the outlook for United looked grim. Within days, the Twitter hashtag #BoycottUnited had been used over 3.5m times. Critics excoriated United for its handling of the crisis and especially its embattled CE, Oscar Munoz, whose first public statements seemed to blame the doctor for refusing to give up his seat. So when United reported Q2 earnings last week, many investors feared that the results might go off a cliff just as the peak travel season was getting underway. But they were surprisingly robust: Revenue rose over 6% and profits shot up 49%. There was no sign of any boycott: The airline said it had 71m passengers in the first half of the year, 4.2% more than the previous year. <br/>
https://portal.staralliance.com/cms/news/hot-topics/2017-07-28/star/the-boycott-that-wasn2019t-how-united-weathered-a-media-firestorm
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The boycott that wasn’t: How United weathered a media firestorm
After videos of Dr David Dao, who in April was dragged off an overbooked United Airlines plane, went viral and set off a global uproar, the outlook for United looked grim. Within days, the Twitter hashtag #BoycottUnited had been used over 3.5m times. Critics excoriated United for its handling of the crisis and especially its embattled CE, Oscar Munoz, whose first public statements seemed to blame the doctor for refusing to give up his seat. So when United reported Q2 earnings last week, many investors feared that the results might go off a cliff just as the peak travel season was getting underway. But they were surprisingly robust: Revenue rose over 6% and profits shot up 49%. There was no sign of any boycott: The airline said it had 71m passengers in the first half of the year, 4.2% more than the previous year. <br/>
