An airline fare war is brewing courtesy of Frontier
Frontier recently jolted the US airline industry by issuing a press release that brimmed with boldness. Given the implications of the scrappy carrier’s news, the superlatives were arguably a harbinger of war. A fare war, to be exact. The ULCC plans to double its footprint by next summer, adding 21 cities and 85 routes for a total of 1,000. The expansion has a heavy focus on Florida and Denver, Frontier’s home base, and is part of a planned expansion that will see its fleet rise from 75 Airbus A320-family aircraft to 120 planes by 2022. By spreading its lower fare flights across most of the country, Frontier crowed, it will save travellers more than US$1b. The news drew a quick response from United’s president, Scott Kirby, who has used the phrase “natural share” to describe his company’s growth plans at its main airports. <br/>
https://portal.staralliance.com/cms/news/hot-topics/2017-08-03/unaligned/an-airline-fare-war-is-brewing-courtesy-of-frontier
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An airline fare war is brewing courtesy of Frontier
Frontier recently jolted the US airline industry by issuing a press release that brimmed with boldness. Given the implications of the scrappy carrier’s news, the superlatives were arguably a harbinger of war. A fare war, to be exact. The ULCC plans to double its footprint by next summer, adding 21 cities and 85 routes for a total of 1,000. The expansion has a heavy focus on Florida and Denver, Frontier’s home base, and is part of a planned expansion that will see its fleet rise from 75 Airbus A320-family aircraft to 120 planes by 2022. By spreading its lower fare flights across most of the country, Frontier crowed, it will save travellers more than US$1b. The news drew a quick response from United’s president, Scott Kirby, who has used the phrase “natural share” to describe his company’s growth plans at its main airports. <br/>
