Iceland's Wow Air to launch low cost, long haul flights to India

Iceland’s Wow Air plans to launch cut-price flights between Delhi and North America, the airline’s CEO said, in an effort to attract cost conscious travelers in India, the world’s fastest-growing aviation market. “If you draw the shortest flight path from India to the East coast of America, it goes right above Iceland,” Skuli Mogensen, founder and CEO of Wow Air said Tuesday. “Shorter flight time means less fuel burn, lower costs and that means cheaper flights,” Mogensen said. Wow Air is offering one way fares between India’s capital, New Delhi, and American cities like New York, Washington and Chicago for as little as $199, with a stop in the Icelandic capital of Reykjavic, the company said. Wow Air, which plans to fly its new Airbus A330neo aircraft to Delhi, will have to compete with Middle Eastern carriers such as Emirates and Etihad Airways that currently dominate passenger traffic from India to the West. It plans to win with a value-for-money pitch, Mogensen said.<br/>