Flybe rebrands, unveils new livery
Flybe has rolled out a new livery as part of its rebranding exercise. The airline adopted its current, purple livery only about 5 years ago and some of its fleet are still in the previous white and pale blue scheme. It is understood the airline decided on the latest colour scheme as being simpler and thus more in tune with its “Close to you” brand positioning. To minimise expense, the airline will paint around 10 aircraft a year into the new scheme as they become due for scheduled maintenance and repainting. The entire fleet, comprising mainly Bombardier Q400s plus a smaller number of EmbraerE175s, will be repainted by 2025. The airline said the new, in-house designed colours aimed to create a simpler, cleaner look. Aircraft still in the company’s former white and blue livery will be the first to be re-painted. <br/>
https://portal.staralliance.com/cms/news/hot-topics/2018-09-10/unaligned/flybe-rebrands-unveils-new-livery
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Flybe rebrands, unveils new livery
Flybe has rolled out a new livery as part of its rebranding exercise. The airline adopted its current, purple livery only about 5 years ago and some of its fleet are still in the previous white and pale blue scheme. It is understood the airline decided on the latest colour scheme as being simpler and thus more in tune with its “Close to you” brand positioning. To minimise expense, the airline will paint around 10 aircraft a year into the new scheme as they become due for scheduled maintenance and repainting. The entire fleet, comprising mainly Bombardier Q400s plus a smaller number of EmbraerE175s, will be repainted by 2025. The airline said the new, in-house designed colours aimed to create a simpler, cleaner look. Aircraft still in the company’s former white and blue livery will be the first to be re-painted. <br/>
