Emirates is ending sponsorship of Neymar’s team after more than a decade
Emirates plans to sever ties to Paris Saint-Germain as the soccer team seeks a more lucrative sponsorship deal and relations between the club’s Qatari owners and the United Arab Emirates sour. A contract that’s seen the Emirates name emblazoned on PSG players’ jerseys since 2006 ends next year and won’t be renewed, a spokeswoman for the airline said. PSG told Bloomberg it’s seeking more cash after the high-profile signings of Brazilian star Neymar and teenage World Cup winner Kylian Mbappe. The sponsorship deal has also become an uncomfortable fit since the UAE and three other countries led by Saudi Arabia imposed a trade and travel embargo on Qatar last year after accusing it of supporting terrorism. PSG has been owned by Qatar Sports Investments since a 2011 takeover that made it the richest soccer club in France and one of the wealthiest in the world. Emirates declined to say whether it’s looking to sponsor a rival French team, though the company’s football portfolio features a club in each of Europe’s major leagues.<br/>
https://portal.staralliance.com/cms/news/hot-topics/2018-11-12/unaligned/emirates-is-ending-sponsorship-of-neymar2019s-team-after-more-than-a-decade
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Emirates is ending sponsorship of Neymar’s team after more than a decade
Emirates plans to sever ties to Paris Saint-Germain as the soccer team seeks a more lucrative sponsorship deal and relations between the club’s Qatari owners and the United Arab Emirates sour. A contract that’s seen the Emirates name emblazoned on PSG players’ jerseys since 2006 ends next year and won’t be renewed, a spokeswoman for the airline said. PSG told Bloomberg it’s seeking more cash after the high-profile signings of Brazilian star Neymar and teenage World Cup winner Kylian Mbappe. The sponsorship deal has also become an uncomfortable fit since the UAE and three other countries led by Saudi Arabia imposed a trade and travel embargo on Qatar last year after accusing it of supporting terrorism. PSG has been owned by Qatar Sports Investments since a 2011 takeover that made it the richest soccer club in France and one of the wealthiest in the world. Emirates declined to say whether it’s looking to sponsor a rival French team, though the company’s football portfolio features a club in each of Europe’s major leagues.<br/>