JetBlue girds for airline hub war in Boston
JetBlue CFO Steve Priest Wednesday chided aviation pundits who are asking if the airline can maintain its dominant position in Boston as 2 larger carriers — American Airlines and Delta — boost their presence at the airport. He said JetBlue would be fine. “We are very used to competitive incursions.” It’s true JetBlue so far has withstood competition in Fort Lauderdale amid a challenge from Spirit Airlines. But what is coming to Boston may be unlike anything the airline has faced. In the past 6 months, Delta and American have signalled they will expand significantly in Boston, which accounts for about 30% of JetBlue’s capacity. This may put JetBlue in an uncomfortable position. American and Delta are capable of losing money short-term to achieve long-term strategic objectives. By comparison, JetBlue is tiny. <br/>
https://portal.staralliance.com/cms/news/hot-topics/2020-02-20/unaligned/jetblue-girds-for-airline-hub-war-in-boston
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JetBlue girds for airline hub war in Boston
JetBlue CFO Steve Priest Wednesday chided aviation pundits who are asking if the airline can maintain its dominant position in Boston as 2 larger carriers — American Airlines and Delta — boost their presence at the airport. He said JetBlue would be fine. “We are very used to competitive incursions.” It’s true JetBlue so far has withstood competition in Fort Lauderdale amid a challenge from Spirit Airlines. But what is coming to Boston may be unlike anything the airline has faced. In the past 6 months, Delta and American have signalled they will expand significantly in Boston, which accounts for about 30% of JetBlue’s capacity. This may put JetBlue in an uncomfortable position. American and Delta are capable of losing money short-term to achieve long-term strategic objectives. By comparison, JetBlue is tiny. <br/>
