British Airways offers GBP1 flights to Europe under loyalty scheme as airlines fight decline in demand

BA has slashed the price of return flights to destinations in Europe to GBP1 under its loyalty scheme as airlines seek to rescue Summer holidays. The airline, Britain’s biggest, has offered the deals to its executive club members of which there are an estimated 10 million worldwide. They include popular destinations like Nice, where the slump in demand from the Covid-19 pandemic has led to nearly all flights to the French resort have availability through August. British Airways has offered 100,000 “reward” seats at reduced rates across its short haul network, with a number priced at only GBP1 and up to 18,000 loyalty or “Avios” points. Vienna, Amsterdam and Nice have the most availability. Ryanair and Easyjet have also cut prices - with some one-way flights available for under GBP10 - as the airlines fight to revive the holiday market after seeing flights cut by as much as 99 per cent during the pandemic and subsequent introduction of the UK’s 14-day quarantine. <br/>