Indian airline start-up Akasa unveils livery

Indian start-up carrier Akasa Air has unveiled its branding as it continues preparations to launch flights next summer. Plans for Akasa first emerged from one of its backers, Indian billionaire Rakesh Jhunjhunwala, in August. The airline in October said it had secured a no-objection certification from the country’s aviation regulator and the following month disclosed an order for 72 Boeing 737 Max aircraft at the Dubai air show. The carrier has now unveiled its livery and branding, including its ‘Rising A’ symbol and the tagline, ‘It’s Your Sky’. Akasa CE Vinay Dube says: “Translating our purpose to serve every traveller with an innovative yet simple alternative required a modern and confident symbol. The Akasa Air brand identity encapsulates the collective spirit of flying and the individual pursuit of dreams for each of us.”<br/>
FlightGlobal
https://www.flightglobal.com/strategy/indian-airline-start-up-akasa-unveils-livery/146911.article
12/22/21