AirAsia launches distinctive 'SUPER+' subscription model

AirAsia is expecting international routes to reach the level attained before the pandemic in July as more countries are relaxing their travel requirements, prompting the group to launch its first ever subscription model for a combination of air tickets and food delivery services. Tony Fernandes, CE at Capital A, formerly AirAsia group, said the subscription service named "SUPER+" (Super Plus) will be the first in the aviation industry that provides unlimited services which resemble Amazon Prime and Netflix in streaming services. He said the group previously offered an unlimited pass or buffet-style air tickets, but the newly introduced plan will combine both unlimited flight redemption across its four airlines in Thailand, Malaysia, Indonesia and the Philippines and unlimited free delivery for airasia food orders, plus Covid pre-departure insurance coverage. However, the SUPER+ services will not include flights from its long-haul carriers under AirAsia X.<br/>