Lufthansa adds workspace bookings to flights in renewed biz travel push

Lufthansa has added two new partnerships to capitalize on business travel’s surprisingly rapid recovery. The airline launched Lufthansa Global Spaces on Wednesday to allow passengers to book desks, offices and conference rooms. The platform integrates into its Miles & More loyalty program so members can earn additional points. And with its eye firmly on the seamless journey, Lufthansa Group launched another solution called BusinessToGo, in partnership with corporate travel agency startup TripActions, also on Wednesday. This platform has been designed for small and medium businesses, and includes access to accommodation, rail, and car rental content, as well as flights. In the spring of last year, Lufthansa made moves to target more leisure travelers. In April 2021 it took a number of steps to adapt to fewer lucrative business travelers flying, and retired long-haul jets with large business and first class cabins. What a difference a year makes, and these latest two partnerships suggest it’s thinking twice about that move. However, the new workspace platform, which was developed by Lufthansa Innovation Hub, Lufthansa Group’s digital innovation unit, and reservation system Hubli will initially only be available for three months as it tests the waters. And just five cities — Berlin, Munich, Barcelona, Singapore and New York — will be available at first.<br/>
Skift
https://skift.com/2022/05/04/lufthansa-adds-workspace-bookings-to-flights-in-renewed-biz-travel-push/
5/4/22
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