Lufthansa rebrands plane 'Lovehansa' for Pride Month

Lufthansa is getting into the spirit of LGBTQ+ Pride Month in Europe with a rainbow makeover of one of its aeroplanes. It has re-branded an Airbus A320neo 'Lovehansa'. The livery outside has been given the rainbow colour treatment, as has the welcome panel at the entrance and the plane’s winglets. Inside, the headrests get a splash of colour. The plane will keep the livery for the next six months and is already flying to destinations around Europe. The company said it “stands for openness, diversity and understanding”. “With the ‘Lovehansa’ special livery, the company is sending another clear signal and making this important part of its corporate culture prominently and visible to the outside world.” June is Pride Month in the US and Europe, with a host of parades and events in the northern hemisphere. It’s also a time that many organisations and businesses show their support for LGBTQ+ people. Lufthansa's plane rebrand isn’t the first time an airline has embraced the rainbow community. For many years Air New Zealand hosted a ‘Pink Flight’ to Sydney’s Mardi Gras festival, and brought it back in 2020. Earlier this year Virgin Australia operated ‘Pride Flights’ from Brisbane and Melbourne to Sydney.<br/>