‘Brighter future’: ANA parent outlines near-term airline strategy as recovery continues

The parent company of All Nippon Airways (ANA) is working to “maximise profitability” of its airline business amid a rebound in travel demand, as part of a newly-unveiled corporate strategy that targets “further growth” beyond recovery in the long-term. In a three-year strategy disclosed 15 February, ANA Holdings outlines its plans to “cover a wide range of global demand” though its airline businesses, which comprise mainline premium brand ANA, low-cost carrier Peach, and AirJapan, a mid-market medium-haul unit due to launch this year. The ten-page disclosure comes after the group undertook a major business shake-up in October 2020, after being battered by a collapse in travel demand from the Covid-19 pandemic. “Now with recovery in demand becoming clear, ANA Holdings sets sight on a brighter future, as we position the airline business at our core and expand into new realms to strengthen the ANA ecosystem, with the aim to shift to a growth trajectory toward 2030,” the group states. Under the mid-term plan, mainline operator ANA will focus on “restructuring” its existing network, resuming and increasing international flights to and from Tokyo’s Narita and Haneda airports. Domestic operations will now only “focus on core routes”, says ANA Holdings. Low-cost unit Peach, meanwhile, will “capture demand from leisure travel”, as well as visitors to Japan from Asia. Story has more.<br/>