Long-haul budget airline French Blue sets 2-year deadline to break even
French Blue plans to give itself 2 years to break even from low-cost services between Europe and North America, its chairman said Thursday. The latest brand of the Dubreuil group, which also owns Air Caraibes, aims to start the long-haul services Sept 15, initially linking Paris with Punta Cana in the Dominican Republic, followed in June 2017 by services to Reunion Island and Mauritius. Marc Rochet said: "If it doesn't work, we'll have to adapt." Rochet did not elaborate on how it might adapt if the carrier fails to become profitable within that deadline. No airline has yet proved a major success with low-cost long-haul travel between Europe and North America, though companies such as Wow Air, Norwegian and Eurowings are all active in the market. <br/>
https://portal.staralliance.com/imagelibrary/news/hot-topics/2016-03-18/unaligned/long-haul-budget-airline-french-blue-sets-2-year-deadline-to-break-even
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Long-haul budget airline French Blue sets 2-year deadline to break even
French Blue plans to give itself 2 years to break even from low-cost services between Europe and North America, its chairman said Thursday. The latest brand of the Dubreuil group, which also owns Air Caraibes, aims to start the long-haul services Sept 15, initially linking Paris with Punta Cana in the Dominican Republic, followed in June 2017 by services to Reunion Island and Mauritius. Marc Rochet said: "If it doesn't work, we'll have to adapt." Rochet did not elaborate on how it might adapt if the carrier fails to become profitable within that deadline. No airline has yet proved a major success with low-cost long-haul travel between Europe and North America, though companies such as Wow Air, Norwegian and Eurowings are all active in the market. <br/>
