Ryanair says plan to increase German market share is working

Ryanair is capturing market share quicker than expected in Germany, an executive said Friday. Ryanair, which is expanding routes out of Cologne and Berlin in particular, ended 2015 with a 5% share of the German air travel market and expects that to rise to 8-10% this year, said Kenny Jacobs, chief marketing officer. “Michael has said we’ll get to 20% within a 5 year period but so far we’re ahead of that projection,” he said, referring to CE Michael O’Leary. Ryanair is also not ruling out flying out of Frankfurt in the future, if it could get the right deal, Jacobs said. O’Leary has often said Frankfurt was one of the few airports Ryanair could not fly out of due to high fees and lengthy turnaround times. “It’s a possibility,” Jacobs said, although he added that Ryanair did not need to fly from Frankfurt or Munich to reach the 20% market share target. <br/>
Irish Times
http://www.irishtimes.com/business/transport-and-tourism/ryanair-says-plan-to-increase-german-market-share-is-working-1.2569164
3/11/16